The ability to “Pay What You Want”. A NZ First!
Why we set-up the PWYW model.
- To give low income individuals/households/families the opportunity to participate.
If entry fees added up to too much, well here was an event where one could tweak the fees and no-one needed to miss out. If you might not have entered yourself (and the kids?) because it adds up to more than you’d like…well welcome to PWYW baby!
- So the PWYW Tauranga Half Marathon could be the motivation to be more active – without cost being a barrier.
It’s not until you’ve participated in an event like this that you see the real value of your participation. If entry fees were a barrier to being introduced to an event like this, we’ve broken that barrier, and have assisted many people (we know because they’ve told us their incredible stories!) with the motivation to be more active and well down the road to better health and wellbeing. The legacy of this event (previously the Half4Heart) is all about the promotion of health and well-being.
- To continue to stand out from the crowd.
We’re now a little bit different in amongst a pretty busy event calander in the area. We’re continuing to make some ideological changes to how we roll and want social enterprise to be the future of the PWYW Tauranga Half Marathon.